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Tag: Black Paper Party

Episode 248: Unwrapping Success: The Black Paper Party Story from Shark Tank to Cultural Celebration

The “I am Northwest Arkansas” podcast episode featuring Jasmine Hudson, J’Aaron Merchant, and Madia Willis from Black Paper Party highlights their innovative approach to holiday celebrations with a focus on cultural representation. The trio, who launched Black Paper Party as a wrapping paper company in Arkansas, aimed to introduce more Black representation in holiday imagery. Jasmine and J’Aaron, both residing in Northwest Arkansas, have backgrounds in corporate retail and illustration, which they used to identify a gap in the market for products celebrating the Black community.

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